PROOF OF LIFE: Ep. 11: When the Family Thrives, Then I’ve Arrived ft Viquetur Ndukwe

The only Arsenal fan I know with emotional intelligence and a process that wins.

Jun 28, 2025

Some guests land in your inbox with answers.
Victor landed with scripture, spreadsheets, punchlines, and presence.

As a business analyst, content creator, Top Boy, and teacher on YouTube, Victor has carved a lane in the world of systems, strategy, and storytelling. But beyond the frameworks and deadlines, he’s a husband, father, Arsenal fan (why?…I don’t know. haha), and someone deeply invested in living well, not just performing it.

I’ve admired Victor’s work and voice for a while—he’s been one of the earliest champions of Proof of Life. It feels fitting that this Episode 11 features a man who is quietly, and consistently doing the work to be both excellent and human.

Here’s Victor, in his own words.

What does Proof of Life mean to you right now, as a father, a tech professional, a teacher, and someone still choosing softness in a world that often demands hardness?

Proof of Life to me is me being a seasoned actor in life and every day, every situation, every location is a different movie where I have to be a different character with different vibes, different temperament, different style but at my core. It me living and not just having different roles to act, it's knowing when to act them. That's living. That's my proof of life.
It means in all of these, one thing keeps me going, creating, documenting, being and that's the need to leave a part of me for the world and my offsprings to see that it's possible to be, do and become. In a society filled with bad examples, let my people not lack a reference or evidence of the existence.
It's in the wins in my first name and the immortality in my last. Ndukwe means life agrees, I see it as life giving me the go ahead to be anything and everything, it's in support, it's in agreement with me, and if life agrees with you, you can't die. So my proof of life is walking this life in that consciousness that everything I do must be a reference, outlive me and point to the fact that I once lived.

You’re married with children and still building a demanding career. What has fatherhood or marriage taught you that none of your certifications or work experience ever could?

I like that you said children, I mean it's less than 2 years being a father but I think I've done it so well for you to think I have more than one, lol.
The job of a father is the most rewarding job that you can't put naira and kobo to, literally. Fathers don't get rewarded in most cases and this is why I ensure to get mine from the laughs I share with my daughter and the fulfilment I get in being part of her life.
As funny as this may sound, I am less quick to react than I used to be now cos being a father and a husband has taught me patience. I don't rush to push out that document, or get mad at that colleague. Marriage has taught me how, when to ask why more than being a business analyst ever could.
On some days, my only respite from the day is that I am coming to a family that loves me right. Being alive is hard, being a man is hard. So the worst thing you want to do to yourself as a man is to go out, face the world and come back to face another war. I'm grateful to my household for warmth and succour they provide.

(I thought Nduvic (our code name for Victor) had more kids…haha! He is always making kids smile…lol

A Nigerian man and his family — The Nduvic Clan

You teach business analysis to thousands on YouTube. What inspired you to start, and what advice would you give to new creators who want to teach or share what they know online?

I've always been a teacher. I found out the cheat code to my learning and new knowledge sticking is me sitting someone down and teaching them that thing. My superpower is my ability to break down concepts people find complex cos I have a way of understanding things.
I used to teach in the university, my colleagues and junior students as well. It makes me feel fulfilled knowing that this person is more enlightened because of me and the fact that I shared.
When I began my career as a BA, I was learning with so much speed cos it was a new field for me and I had to go back to my hack for remembering concepts, which is teaching.
Then to why I started, I know I'll die someday, I want to have my offspring know that their ancestor really existed and he spent his life doing something good.
Beyond teaching on YouTube to help me deepen my understanding of some BA concepts, share knowledge, and get feedback from strangers about how my class was all they needed to get a start on this career path, teaching on the internet is my proof of Life. I'll make more impacts and build lasting impact, but it starts with teaching. Every good thing begins with a teacher, innit. At least when I die, I'm assured of my reward in heaven, because I taught.
Bro, I teach everywhere, in church, in my office, I belong to about three communities where all I do is give off myself to sharing the little I know.
You asked for one advice, I'll give two.
One, teach anything you know. Don't get deceived by those saying there are too many creators. There are not as many creators as there are ignorant people in the world and that your knowledge you think is commonplace is what someone is blessing you for sharing and honestly, so.
Two, share from where you are. You're sharing knowledge, not steeze or slay. There should be aspirations to get better with your content and output, but it shouldn't be enough reason to hold you back from blessing at least one person with your knowledge.

You can visit his channel here: TheAnalystGuide

What do you love most about building systems and optimizing processes, and what’s a moment from work that made you feel, “Yes, this is what I was built for”?

I love my job. It's the only place I get to see many people in pain at once and I step in to solve it. It gives me the opportunity to be a superhero with no cape.
The genuine desire to help people's lives get better. I know behind these processes are humans driving them and I know their struggles with these things. The feeling of knowing that this work you're doing makes someone else's work or life better in every way does it for me.
Sending out surveys or in feedback sessions, I know how many times people mention how much I made their jobs better. And this is why I do what I do.

“Proof of Life to me is me being a seasoned actor in life and every day, every situation, every location is a different movie where I have to be a different character. It’s knowing when to act. That’s living.”

“On some days, my only respite from the day is that I’m coming to a family that loves me right. Being alive is hard. Being a man is hard. So the worst thing you want to do is go out, face the world, and come back to face another war.”

“I know I’ll die someday, and I want my offsprings to know their ancestor existed—and that he spent his life doing something good. Teaching on the internet is my own proof of life.”
“You’re sharing knowledge, not steeze or slay.”

You spoke out boldly about gender-based violence recently. What moved you to use your platform that way—and what has that advocacy revealed to you about men, masculinity, or accountability?

I seized every opportunity to support good in society. There are so many evils going on these days, and the least I can do is to be a part of something good.
The AXA Week for Good was an opportunity for me to get my voice behind a cause I am passionate about - Domestic Sexual Violence (DSV).
I was having a conversation with a friend on the way back from work the other day, and I told him, the hallmark of masculinity is being able to emote differently to different situations without fear of being labelled weak.
We would be lying if we said we don't know what children go through. I'm not one to be caught in the argument of which gender suffers the most in the hands of society.
I just know if there's a movement or initiative to speak up for good in our society, I'll be part of it, even if it means sharing a picture on IG, Linkedin or my WhatsApp status.

I have witnessed your love for rap, especially MI. What’s one lyric or song that feels like a mantra for the season you’re in right now?

Oh, I love music generally, and rap is my favourite genre. I love how rappers string words together to tell a story.
‘When the family thrives, then I have arrived.’ This is an MI line off ‘The Lion', a track on his Judah EP.
At this point in my life, I'm all about ensuring I make things work for my happy place to stay happy. I've been blessed with an amazing wife and daughter and my headspace now is to build with all my strength so someday soon we'll be shaking butts on a yacht in ibiza while business is thriving.

Why Arsenal—despite the heartbreak, the banter, and the near misses? What’s kept you loyal all these years, and why haven’t you left?

You brought this here, TBB!
I have a proposal, TBB. Let's write a paper to the football world to change the model by which fandom operates. Here's my proposal: Every new season, everyone says, I'm supporting this team and we all lock in to see how the season ends. Next season, you follow their preseason, players bought, and say, I'm going for this team and here's why.
I mean that's a way to make informed decisions being a data professional.
So allow me to support Bayern next season in peace. But beyond all this Shalaye, we say a man's life is hard, but he supports Arsenal and Man utd, we don't love ourselves as men.
It's the loyalty that kills. Some things about culture can't be changed. It's the curse of fandom. If you're truly in, you're in. I can say I'm done with Arsenal today and not watch them play for weeks, but I still low-key check livescores hoping we won.
And sometimes, It's like religion, if you remember how you got to start supporting a club, then you probably joined late. You're probably born into it, or you just found yourself loving the club. That's why it's hard to leave.
But my proposal would work.
And there's the part where there's nowhere to leave to. Is it Man Utd? Come on, bro, are we having jokes now?

(First game of the season, we will watch it together – Manchester United vs Arsenal… lol.)

In all the systems you build, what grounds you when everything feels chaotic—briefs, deadlines, family, expectations? What’s your reset button?

I pause and literally slow down.
In the past, I would have tried to stress over everything and anything all at once, but I ended up burnt out and unmotivated for months.
Now, I decelerate regardless of the speed the driver behind wants me to go or how fast others are moving. I get slower, write what I have to do, and pick it up one after the other.
Also, I recenter myself by actively being in the house.

If you had to teach your kid one thing about being a good man—not just a successful one—what would it be?

You're privileged.
Some of the people in this world were born into extremely poor conditions in extremely dangerous neighbourhoods where getting a (good) meal once a day is a luxury.And as much I want to look these people in the eyes and tell them it's going to get better. The truth is, it's not always going to.
So, if you're privileged, all that I ask is this...
One, don’t take it for granted, and certainly don’t waste it.
Two, when you can, always help someone less privileged.
You don’t have to go out and start a non-profit, you don’t even have to change the world, you just have to change one person in it.
Just once in your lifetime, look for some (small) way you can help someone less fortunate than you are.
Because, to be completely candid, if you’re reading this right now, even though you're not my child, you’re privileged too.

Finally, drop one random thought, belief, or unpopular opinion that’s been living rent-free in your head. It could be tech-related, football, fatherhood, or life. Let’s shake a table.

I think only the good soul rests in peace. The bad ones have their souls lingering on earth without rest.

Thank you, Victor!

I look forward to meeting you in person, despite knowing each other for 4 years now. hahahha.

Thanks for reading Proof Of Life From TBB! This post is public so feel free to share it.

What am I grateful for?

The grace of God in the lives of my friends and the people around me. It is easy for us to be drowned in the worries and challenges that engulf our lives, making it hard to lift our heads and recognize that blessings are in the neighborhood.

SO, HERE ARE A FEW BLESSINGS FROM THE PAST WEEK

1. Ofem Ubi Featured in the Earth Rising Project

This project was indeed unique—first, for what it represented, and also for how Ofem created a brilliant entry.

In the '70s, the Golden Record introduced humanity to extraterrestrial life by collecting art from across the globe and sending it into space. Fifty years on from that, Art Angel created a second version tagged Earth Rising, and that's where the brilliance that is Ofem comes in.

With the support of friends and their glorious voices, art was born. You can listen here.

2. SOHR Offers Studio-as-a-Service this August

Do you ever look at a friend that's winning and say, "You deserve everything and more that is happening to you"? That's how I've felt looking at the run my guy, Wilfred Emmanuel, has had over the past two years.

His ideas for SOHR are so detailed and brilliantly executed, but you can expect nothing less from OUR WILFRED! SOHR is the platform designed to launch the great and the good that creativity has to offer. That's why the addition of a ready-to-use studio that enables artists, creatives, and dreamers to create is such a no-brainer.

Proof Of Life From TBB

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